Kristin Marquet: Quiet Strategist Behind Bold Brands and Founder of FemFounder™

For nearly two
decades, Kristin Marquet has helped transform ambitious ideas into influential
brands. As the Founder and CEO of Marquet Media and the creative force behind
FemFounder™, she brings a rare blend of strategic insight, creative vision, and
deep psychological understanding to the world of personal branding and public
relations.
Through her
work, Kristin empowers founders, executives, and creatives to move from
obscurity to visibility by combining proven branding systems with cutting-edge
technology and media placement expertise. She has earned her place as a trusted
advisor in a fast-changing digital landscape, someone who helps others rise,
not by shouting the loudest, but by building brands that speak with clarity and
impact.
The
FemFounder™ Movement
Kristin’s
digital platform, FemFounder™, was designed to give female entrepreneurs more
than motivation, it gives them structure. Through curated tools, frameworks,
and strategic planning models, FemFounder™ supports women at every stage of
business growth. From early-stage solopreneurs working to earn their first
$50,000, to experienced founders scaling to six and multi-six figures, the
platform’s tiered offerings are both accessible and results-driven.
Its proprietary
frameworks, including PRISM Ascend™, Dual Catalyst Visibility™, and Elevate
Influence™, are grounded in research and refined through real-world
implementation. Each service tier is structured to meet clients where they are,
offering practical solutions without compromising on sophistication or
strategic depth.
A
Journey Built on Insight and Adaptability
Kristin’s
professional path began in public relations and digital strategy. In 2009, she
launched her own agency, transitioning from a background in management
consulting to focus on branding and media visibility full time. Since then, she
has developed proprietary public relations frameworks, guided thousands of
media placements, and advised clients across industries.
Her academic
foundation is equally robust. With credentials from NYU and MIT, and ongoing
studies at Harvard, she continues to deepen her understanding of human
behavior, decision-making, and communication. This ongoing education supports
her belief that branding is both art and science—rooted in emotion, shaped by
experience, and sharpened by data.
Principles
That Define Her Success
Kristin credits
her success to a combination of adaptability, integrity, and creative
precision. She values originality and believes that brand-building should
reflect not just what people do but who they are becoming. Her strategic
choices are informed by intuition and guided by measurable outcomes, helping
clients align their brand identity with their long-term goals.
Above all, she
believes in designing businesses that are both human-centered and scalable. Her
work consistently focuses on helping clients lead with purpose, express their
individuality, and remain agile in a changing market.
The
Business Behind the Brand
Marquet Media’s
service offerings are structured into four tiers:
· Tier
0 features low-cost, high-value digital tools such as pricing
strategy templates and visibility planners, designed to serve early-stage
entrepreneurs.
· Tier
1 delivers targeted micro-programs and content frameworks that
help founders build foundational visibility and reach their first major revenue
milestones.
· Tier
2 offers advanced consulting for women-led brands ready for
media exposure and strategic brand development at scale.
· Tier
3 combines executive branding, PR, AI-driven brand assessments,
and insights from industrial-organizational psychology. This high-touch
offering supports rising thought leaders seeking elite positioning.
Each tier is
crafted to provide more than services—it’s about creating pathways for
sustainable growth and market credibility. Kristin’s commitment to innovation,
brand aesthetics, and strategic planning keeps her firm competitive and
forward-thinking.
Innovation
as a Strategic Imperative
Innovation is
central to every initiative Kristin leads. Her agency is continuously evolving
to incorporate advanced technologies, such as AI for brand diagnostics and
emotionally intelligent campaign design. These tools are not used as gimmicks,
they are embedded in a larger strategy that values both metrics and meaning.
As Kristin explains,
the next phase of brand-building will focus on understanding how emotion,
perception, and technology intersect. This is especially evident in her Tier 3
offerings, which integrate neuroscience, psychology, and automation into deeply
personalized branding strategies.
Leadership
in Practice
As CEO, Kristin
oversees vision development, service innovation, and brand integrity across all
tiers. She remains hands-on in crafting client strategies and refining brand
narratives. Her favorite part of each day is working directly with clients
hearing their stories, helping shape their message, and watching them grow into
confident, visible leaders.
Outside the
professional sphere, Kristin is a mother and a lifelong learner. She is
passionate about balancing family life with her career and values the everyday
moments spent with her son and husband. This grounded approach influences how
she leads valuing alignment, emotional growth, and authenticity.
Advice
to Aspiring Leaders
Kristin’s advice
to new leaders is simple but impactful: lead with clarity and trust. Understand
your values early on and let them guide every decision. Delegate wisely and
empower your team. And above all, don’t build out of fear, build with a vision.
“Leadership,”
she says, “is not about holding control. It’s about creating environments where
others can rise, contribute meaningfully, and bring out their best.”