The global pandemic reshaped industries across the world, and the legal sector was no exception. Law firms were compelled to adapt to digital transformation, new regulatory realities, and evolving client expectations. This period of disruption also created opportunities for forward-thinking leaders to innovate, modernize, and build more integrated legal ecosystems. Among those who embraced this change is Naz Schinder, Founder of Schinder Law Firm, whose leadership has played a pivotal role in transforming Indonesia’s legal landscape into a more dynamic, accessible, and globally aligned system.

From Art to Law: A Journey of Determination and Enterprise

Naz Schinder’s professional path has been far from conventional. She initially pursued an education in art and later spent two years teaching at an art institution. Driven by curiosity and ambition, she expanded her academic pursuits by studying English and enhancing her Chinese language skills at Xinjiang University’s Foreign Languages Institute.

Despite her qualifications, finding a suitable career proved challenging. Rather than settling, Naz chose entrepreneurship, enrolling at the Hong Kong Fashion Institute where she launched her own fashion brand. Within just six months of graduation, she successfully opened 16 retail stores, establishing herself as one of the region’s youngest female entrepreneurs.

This entrepreneurial mindset later became the foundation of her leadership in the legal field.

Building Schinder Law Firm from the Ground Up

Eighteen years ago, Naz founded Schinder Law Firm from her own living room. What began as a one-person operation has since evolved into one of Indonesia’s most respected and influential legal firms.

Over time, she recognized the growing importance of Alternative Dispute Resolution in international and regional legal systems. Determined to position Indonesia as a key player in this space, Naz established the Bali International Arbitration and Mediation Center in 2017. She currently serves as its Founding Chair and Chief Executive Officer.

Her motivation was driven by Indonesia’s increasing role in global trade, investment, and regional economic collaboration. The creation of BIAMC was a strategic step toward strengthening Indonesia’s presence in international arbitration and mediation.

Comprehensive Legal Services with a Global Outlook

Schinder Law Firm provides a wide range of legal services to both domestic and international clients. The firm supports businesses in areas such as foreign investment entry, company establishment, regulatory compliance, property acquisition, labor management, and corporate governance.

Its legal expertise extends to complex commercial disputes, including arbitration, mediation, banking litigation, insurance claims, administrative law, and judicial review proceedings. The firm’s holistic approach ensures that clients receive tailored legal guidance at every stage of their business operations.

BIAMC has also developed into a leading training hub for arbitration and mediation professionals. Through partnerships with universities and legal institutions, it offers educational programs designed to strengthen expertise in dispute resolution.

Leading Digital Transformation and Data Protection

The year 2020 marked a turning point in digital governance and cybersecurity. Recognizing this shift, Naz focused on privacy laws, data security, and digital compliance. In collaboration with Indonesian and international experts, she co-founded Indonesia’s first official Association of Data Protection Officers, known as APPDI.

This non-profit organization serves as a platform for professionals to exchange knowledge, improve data protection practices, and advocate for stronger digital rights. APPDI plays a crucial role in shaping Indonesia’s privacy framework and building a network of responsible digital professionals.

Inspiration, Leadership, and Personal Motivation

Naz attributes much of her drive to her role as a mother. She strives to be a strong, independent, and inspiring figure for her daughter, believing that leadership is best demonstrated through action rather than words.

Within her firm, she fosters a collaborative and supportive work culture. Even during periods of remote work and physical separation, her team remained connected, resilient, and committed to excellence.

Navigating Legal Complexity in Indonesia

Indonesia’s legal environment presents unique challenges due to evolving regulations, overlapping laws, and cultural influences. Naz acknowledges that legal ambiguity can create difficulties for foreign investors and international businesses.

To address this, she and her team prioritize continuous learning, legal research, and proactive problem-solving. Their goal is to provide clarity, stability, and strategic legal solutions for clients operating in a complex regulatory landscape.

Overcoming Early Career Challenges

In the early stages of her legal career, Naz faced skepticism from experienced lawyers who questioned her decisions. Instead of retreating, she chose to deepen her legal knowledge and strengthen her leadership skills.

She proved that determination, discipline, and commitment are more important than gender or experience. Her success today stands as a testament to her perseverance and strategic mindset.

A Future Focused on Education and Mentorship

Looking ahead, Naz plans to contribute more actively to legal education and mentorship. She hopes to inspire young professionals by sharing her experiences and guiding them toward meaningful careers.

Her vision includes creating opportunities for aspiring lawyers and entrepreneurs to develop confidence, clarity, and professional direction.

Words of Wisdom for Women in Leadership

Naz encourages women to define success on their own terms. Whether happiness comes from family, career, financial achievement, or social influence, she believes that clarity of purpose is the key to fulfillment.

She emphasizes that success is built through learning, planning, and consistent execution.